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This article is over 2 years old The TripAdvisor website hosts over m reviews. A growing number of frustrated restaurateurs, food writers and diners, backed by Observer restaurant critic Jay Rayner, are calling for TripAdvisor to put an end to fraudulent reviews. A campaign, started on Twitter last week under noreceiptnoreview is asking the website, which hosts over million reviews of restaurants and hotels, to insist that users can only post a review if they provide a scanned receipt.
The growing unease over the validity of reviews on websites like TripAdvisor comes as evidence mounts that the system is being exploited by unscrupulous companies and individuals. Last weekend Amazon announced that it would take legal action in the US against more than 1, people who have been offering to write fake reviews for a fee.
Days later came the allegation that an Australian holiday apartment company had bribed a customer to remove one negative review from TripAdvisor and was fudging the system to stop other reviews.
Rayner, and other supporters of noreceiptnoreview, believe the inclusion of a receipt with a review would help restore trust in websites that rely on reviews for much of their traffic. The idea to give the campaign a Twitter hashtag came from Tom, a food inspector who, because of his job, remains anonymous but goes under the Twitter handle of EaterWriter.
Having verification of TripAdvisor reviews would improve the situation, said Hayler. Such a system would mean some cost to the company but as they already have the mechanism for accepting photos, it would not be an impossible task.
A cheating restaurant owner could issue false receipts to family members, for example. A TripAdvisor spokesperson said the company is not in favour of the receipt idea.
If four friends go out to dinner there will be four different opinions, but only the one person with the receipt would be able to leave a review.🔥Citing and more!
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Sep 15, · The headquarters of TripAdvisor in Needham, Mass. The owner of an Italian company was sentenced to jail for writing fake hotel reviews on TripAdvisor.
Jan 11, · This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor r-bridal.comon: Osceola Pkwy, Orlando, FL Search the world's information, including webpages, images, videos and more.
Google has many special features to help you find exactly what you're looking for. I certify that this review is based on my own experience and is my genuine opinion of this hotel, and that I have no personal or business relationship with this establishment, and have not been offered any incentive or payment originating from the establishment to write this review.
I understand that TripAdvisor has a zero-tolerance policy on fake reviews.